It’s the mission of the Tiny News Collective to empower innovators and creators to launch local news organizations to serve communities who are unserved or underserved. We know how hard it is to start a business and that it’s harder still to start a news business. Our goal is to make launching a local news business more accessible and more likely to be sustainable by supporting founders with training, tools and resources.
Members of the Tiny News Collective have access to services and training across the three main platforms of the collective.
The Tiny News Collective, in partnership with LION Publishers, will provide hands on training to founders on how to use the product stack as well as train new Tiny News users on best practices in running a “Tiny News” business. Live class sessions, founder events and a robust library of resources will be available to guide and support founders through every step of the Tiny News Collective process from application through to graduation.
As a member of the Tiny News Collective, you’ll also be automatically enrolled as an aspiring entrepreneur member to LION with full access to their resources for local independent online news publishers. LION membership benefits include access to a vibrant Slack community for news entrepreneurs as well as access to LION Lessons, monthly Zoom calls featuring LION members and other experts.
As we get ready to bring on our first group of founders, we are able to offer logistical support with payroll, recruitment, training, onboarding, and legal advice.
We’re working constantly to come up with additional services that can support founders and make the work of running a news business more accessible and manageable.
Our technology platform is designed to remove all the confusion, complexity and cost of designing your first tech stack from scratch. Our lightweight CMS lets you publish stories directly from a Google Doc. We give you a preconfigured, performant and modern website for your journalism to shine. . And we use industry-standard technology across the stack such as:
- A complete publishing system based on Google Docs and Google Workspace
- A performant, modern news website with SEO and social best practices baked in
- Newsletter publishing and a local advertising marketplace from Letterhead
- Pre-configured Google Analytics tagging and dashboards for accurate funnel measurement and real-time audience segmentation
- Engagement, comments and moderation from The Coral Project
- A full accounting and fundraising suite from MonkeyPod
- Social media account management from Hootsuite
- Social monitoring from Crowdtangle
TNC members will also have access to quality news photos from Reuters News Pictures Service.
Watch a demo showing an early version of the tech stack working altogether: